Authors: Aleksandr Ye. Miller, Dr. Sc. (Ec.), Prof., Head of Economics, Taxes and Taxation Dept., Omsk State University named after F.M. Dostoevsky

Erlan O. Nurgazin, Postgraduate of Economics, Taxes and Taxation Dept., Omsk State University named after F.M. Dostoevsky

Abstract: The article frames the concept of entrepreneurial decisions; reveals the interrelation between the sixth technological mode and entrepreneurial decisions in retail networks; determines the impact of entrepreneurial decisions on life cycle of a retail network; defines the key competitive advantages of a retail network in implementation of entrepreneurial decisions.

Keywords: Sixth technological mode, entrepreneurial decision, retail network, innovation of value